Ticketsolve Guide

Ticketsolve Guide to Segmentation

Building a customer segmentation model that works for your organisation means understanding the power of segmentation and what it can do for your marketing efforts. If you want to ensure your strategies are customer-focused, segmentation will ensure that the most relevant information is received by audiences in more meaningful ways. Our guide breaks down the most popular models of audience segmentation to ensure that your team find a practice that fits your needs best. Get started on your segmentation project today and download your copy of the guide below! 

Segmentation Guide
Conor and Cian

Our Guide to Segmentation

  • Audience Spectrum Model with the Audience Agency
  • Culture Segments with Morris, Hargreaves & McIntyre  
  • Total Audience with Katy Raines of Indigo
  • A clear breakdown of the above models with practical examples and important starting points

Download the guide below!